When I first founded Fifty Shades Greener in 2017, my mission was to help Green the Hospitality industry in Ireland. It was a simple mission and quite achievable, little did I know my “vision” would grow legs from there, and 3 years later I would be expanding to international markets.

I have worked in the Hospitality Industry all my life, since I was 17, starting in night clubs, moving to Hotels and climbing the ranks over the years. I loved working in the industry, I have met the most amazing people through the places I have worked in, but as I near my 40’s, there were many reasons why I knew I needed a change.

• The hours are long
• The life style is fast paced
• The patience sometimes starts thinning!!

Discovering the concept of “Green Hospitality” was a life changer for me. All of a sudden, I realised there was more to hospitality than I originally thought. It is not just about serving customers, making budgets and a good RevPar every month. Resource efficiency is an area that H...

Fifty Shades Greener has launched the second round of our Licensed Trainers Network project and is seeking trainers and entrepreneurs worldwide, to join us in our mission to Green the Hospitality industry.

If you are looking for a new business opportunity in the growing market of Green Training then this project might be for you!!

Would you like to deliver the world’s leading green business training and coaching support for the tourism sector on an exclusive basis, in your area?

Would you like to be part of our fast-growing international network of Licensees in this important service?

Would you like to add four new revenue streams and work on a flexible basis to suit your current situation and priorities?

You can work with Fifty Shades Greener to help the Hospitality Industry reduce its Carbon Footprint, become a business sustainability expert in your location and earn in excess of €100,000 per year.

Fifty Shades Fifty Greener is seeking suitable training partner organisations an...

Last week during a Radio interview the presenter said: I love your company name, why did you chose Fifty Shades Greener?

The question brought me back to 2017, when I was an enthusiastic entrepreneur at the very start of my journey. The film Fifty Shades Darker had just been released and while it receive criticism it was a big hit in the box office.

I am not a fun of the movie and I have not read the book, but there was something about the name Fifty Shades Darker that stock with me.

The connotation that dark or green or any colour can have many different shades, resonated with the training programme I had already started drawing on my mind, one that would bring a business through different shades of Green.

I checked in with my husband as I normally do with important decisions and his reaction was: “Ugh. No, you are going to be dealing with businesses and business people, they will not like that name”

I normally listen to his advice, otherwise I would not ask, so I thought about it...