Water – Conserving the 1%
I am an advocate for taking personal responsibility when it comes to environmental sustainability.Â
Every individual choice and action we take has consequences.
Take, for instance, our use of water. There is a perception that it is an abundant natural resource, however, it is limited. Of the 70% of our Earth that is covered in water, only 3% is actually fresh and drinkable. Of this 3% it is not that easy to get! 80% of it is actually frozen in the polar ice caps. So, what does this leave us with? A shocking 1% of fresh water available to us- globally.
As our world population and industries grow, there is a huge demand placed on our water resources. As of 2019, a total of 17 countries are now feeling the stress of water shortages.Â
The World Data Institute (WRI) says that about one quarter of the world’s population, approximately 1.7 BILLION people - live in a place where farming, industry and cities use 80% of their available water supply every year.
This means that only 20% i...
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Who We Are: Fifty Shades Greener
Sustainability with a side of sass!
At Fifty Shades Greener, we’re not your typical sustainability crowd. Here, green isn’t just a color; it’s a lifestyle, and we live it with a bit of cheek and a lot of heart. Our team, a quirky blend of lifelong greenies, seasoned educators, and fresh innovators, believes that every little bit helps and that education is the cornerstone of sustainable change. Born from a simple idea in a hotel’s green team meeting, we've grown into a vibrant community passionate about turning the hospitality world a shade greener. We think greenwashing is as outdated as last season's fashion and are here to ensure sustainability is as authentic as it is actionable. From the early days in Doolin to the bustling workshops of today, our journey has been about making sustainability accessible, understandable, and, dare we say, fun. We don't just throw jargon around; we break it down with practical advice and real-world actions that everyone, from hotel managers to cafe owners, can take. So, whether you’re looking to start your green journey or you're trying to make your business a beacon of sustainability, we’ve got the know-how and the can-do attitude to help you make it happen. And while we’re serious about what we do, we believe a little humor goes a long way. After all, if you can’t have a laugh while saving the planet, when can you? Join us as we continue to write our story, one green step at a time. Here’s to making sustainability not just a necessity, but a norm. Ready to add a little green to your scene? Dive in—the water’s fine, and it’s getting greener by the minute!
