Offsetting or Off-putting?
Many of our hospitality clients have asked what the best carbon offsetting projects are in Ireland, particularly as these businesses strive to become carbon neutral. In a previous Opinion Piece, I have highlighted how I find carbon offsetting problematic: Carbon Offsetting - who can I trust? (fiftyshadesgreener.ie).
I do however understand that there is a need for offsetting to exist for businesses who cannot reduce that small remainder of carbon emissions to become neutral or achieve net zero figures by themselves.
The issue that arises for me is understanding the different options for businesses and the language around offsetting. I feel it is not very accessible or transparent. As I delved into some research, I find myself in murky waters and asking many questions – are there any other offsetting projects available in Ireland apart from the popular tree planting?
How are these projects regulated? What credits are the government buying and why are we not able to have more ind...
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Who We Are: Fifty Shades Greener
Sustainability with a side of sass!
At Fifty Shades Greener, we’re not your typical sustainability crowd. Here, green isn’t just a color; it’s a lifestyle, and we live it with a bit of cheek and a lot of heart. Our team, a quirky blend of lifelong greenies, seasoned educators, and fresh innovators, believes that every little bit helps and that education is the cornerstone of sustainable change. Born from a simple idea in a hotel’s green team meeting, we've grown into a vibrant community passionate about turning the hospitality world a shade greener. We think greenwashing is as outdated as last season's fashion and are here to ensure sustainability is as authentic as it is actionable. From the early days in Doolin to the bustling workshops of today, our journey has been about making sustainability accessible, understandable, and, dare we say, fun. We don't just throw jargon around; we break it down with practical advice and real-world actions that everyone, from hotel managers to cafe owners, can take. So, whether you’re looking to start your green journey or you're trying to make your business a beacon of sustainability, we’ve got the know-how and the can-do attitude to help you make it happen. And while we’re serious about what we do, we believe a little humor goes a long way. After all, if you can’t have a laugh while saving the planet, when can you? Join us as we continue to write our story, one green step at a time. Here’s to making sustainability not just a necessity, but a norm. Ready to add a little green to your scene? Dive in—the water’s fine, and it’s getting greener by the minute!
