Sustainability has so many definitions that it can often drive people to distraction…

What does it actually mean? How do I make my own business more sustainable? How do I know if I am successful at greening my business?

The answers are much simpler than people may think and I'll tell you why.

Here at the Fifty Shades Greener office, a ‘green’ or sustainable business is simply one that reduces its impact to the environment. Businesses affect the environment in 3 ways; through their use of energy, production of waste and consumption of water.

In order to run an environmentally friendly business, you first need to reduce your business’s utilities, and the best part of this journey is that not only will you reduce your business’s Carbon Footprint and impact to the environment - you will also SAVE MONEY off your utility bills.

It is a win/win situation for any business owner.

Yet 99% of the Hotel owners I meet on a weekly basis, do not have a handle on these 3 pillars of sustainabilit...

First of all a very HAPPY NEW YEAR to you all!

I hope 2021 is kinder to all of us than 2020 has been...

As we all delve into New Year’s resolutions, I wanted to start my year talking about a country I admire and have followed the progress of for a few years now - Costa Rica.

This blog, is a little longer than my regular blogs because I found the story of the development of Costa Rica so interesting and inspiring that I couldn't make it any shorter!

The moral of the story for me, is that a government that invests in protecting its natural resources and educating its people on the importance of the same, is on a winning trajectory.

In the era of the world wide web and fake news, it is difficult to determine which “facts” are real or not so to write this blog I partnered with Luis Murillo from Costa Rica and I found the story of their sustainable developments fascinating. 

Here is what Luis told me:

According to Luis, there were 4 elements of the history of Costa Rica that allowed ...

Running an Eco friendly business is becoming more and more important in current times. Society is asking for change. Our customers of tomorrow, are the children of today, and they have been striking for Climate Action every week for the past year.

A huge opportunity lies for those businesses ahead of the curve, implementing Green Actions on their daily activities, to attract a large % of the market by setting themselves ahead of the rest.

Yet, the Hospitality industry is reluctant to embrace the necessary changes to create a Greener industry.

Environmentally Friendly Business Ideas For Your Hotel

Change is actually easier than most people think. It should not be viewed as an “extra task” to perform, it should consist on a change of mind set across all departments of your business and your team. It should be just the new way of running your business.

Many business owners still do not understand the concept of running a Greener business. The general perception out there, is that it ...

The Irish Government’s Budget 2020 was released last Tuesday, so it is not surprising that this week we are all trying to analyse what it means for us, and for our business.

The new Carbon Tax implications will affect not only individuals, but also businesses, in terms of the Gas & Oil they require to run their operations. For the Hospitality sector, oil & gas consumption can be a huge cost, and it is only going to get worse.

Maurice Bergin, founder and CEO of The Green Hospitality Programme is estimating a price hike of between 2.5 to 3.5% on your current cost of Oil or Gas. For a hotel, where their current Oil bill could be up to €100,000 annually, this could mean an extra €3,000 increase on their annual bill.

Sadly, there is a small minority of Hotels taking the right steps to reduce their Energy consumption and their Energy costs. The general perception is that running a Greener business is going to cost you a lot of money, but this is far from the truth. Reducing your Energy co...